Search Engines do not just happen across websites, there must be a proper Search Engine Optimisation plan of action drawn up by the owner/operator of a website.
If you want to improve your search engine rankings, we recommend checking out our easy to use Search Engine Optimisation tool RankingCoach
Ranking Coach offers easy to follow tutorials to help improve your sites SEO It also offers analysis and monitoring tools that helps you keeep tabs not only on your own progress, but on your competitors ranking as well.
Aside from RankingCoach, there are plenty of companies and websites offering information on search engine optimisation (SEO). A good place to start is: